Ingredient transparency
We list common allergens and keep flavour descriptions precise. If you have a dietary question, our team can confirm ingredients before you order.
A small team, a calm process, consistent results
About SweetCrumb
SweetCrumb Cakes Ltd is a boutique studio bakery in central London, focused on celebration cakes and neatly finished cupcakes. We built our menu around two ideas: flavours should be familiar and satisfying, and the ordering experience should be straightforward. Whether you are organising a birthday, a small wedding, or an office event, you should be able to choose a design, confirm servings, and know exactly when the cake will be ready.
Our kitchen works in small batches to keep sponge texture soft and fillings fresh. We publish allergen notes, avoid ambiguous marketing claims, and communicate lead times clearly. For custom work, we rely on practical design choices that travel well and slice cleanly, with finishes that look modern in photos without needing excessive decoration.
What we value ✨
Good texture, balanced sweetness, and finishes that stay neat from pickup to serving.
Image fallbacks: https://images.unsplash.com/photo-1523294587484-bae6cc870010?auto=format&fit=crop&w=1200&q=80 | https://images.unsplash.com/photo-1565958011703-44f9829ba187?auto=format&fit=crop&w=1200&q=80
Standards you can rely on
We keep our process simple so results remain consistent. These commitments guide every order, from single cakes to larger event batches.
Confirmed timelines
Every order includes a written collection window. For delivery, we coordinate a time slot and share clear handling notes.
Careful packaging
Sturdy boxes, non-slip bases, and labelled components help cakes arrive safely, even in busy city transport.
Friendly support
We help you pick sizes, flavours, and finishes that fit your budget and venue. No pressure, just practical advice.
How we keep cakes event-ready
Celebration cakes need more than good flavour. They must hold shape, travel well, and slice cleanly. We build sponges with stable crumb structure, chill and set fillings properly, and finish with frostings that stay smooth at typical indoor temperatures. For tiered cakes, we use internal supports and provide simple instructions for placement and cutting.
If you are planning photography, we can recommend finishes that look crisp under bright lighting and choose garnish styles that remain fresh. For office events, we often suggest sheet-style or tall single tiers that serve efficiently with minimal mess.
Practical finishes 🧁
Smooth frosting, stable structure, and tidy edges for clean slices.
Image fallbacks: https://images.unsplash.com/photo-1505252585461-04db1eb84625?auto=format&fit=crop&w=1200&q=80 | https://images.unsplash.com/photo-1565958011703-44f9829ba187?auto=format&fit=crop&w=1200&q=80